In early March, on an early Thursday morning, we woke up to a shocking news: our warehouse had burned down. All of our beautiful products, which we and our suppliers had spent so much time and effort developing, had been destroyed. It was a devastating blow. All the hard work we had put in since the beginning, from idea to brand launch and finished website, all the planned events we were looking forward to attending – everything came to an abrupt end.
The first few days after the fire were a fog of shock and despair. It took time for us to get the full picture of the situation. Many thoughts revolved around whether all our work was lost. As founders, we had invested countless hours in our idea. Would all that hard work now be in vain?
But in the midst of it all, when the thought of giving up seemed imminent, we reminded ourselves of the strong passion we have for our idea and our brand. We couldn’t give up when we had just started, especially when we had received such a great response to our brand from both partners and our customers. That’s when we reminded ourselves of our mantra: BE BRAVE .
Being brave doesn't mean never feeling fear or doubt, but standing strong despite them. It's about facing adversity with your head held high and finding the strength to move forward, not giving up even when everything seems hopeless.
We are working on it, replanning and setting new goals. Right now we are putting a lot of our energy into rebuilding our range and updating our website.
Every day we take small steps forward and every progress, no matter how small, is celebrated as a victory. We are confident that with patience, perseverance and continued support from you, we will not only recover but also grow stronger than before.
We hope you will continue to be a part of our journey forward. Now more than ever, we need all the support we can get. Every word of encouragement, every order from our webshop, and every share of our content contributes to our recovery and future success.
Thank you for standing with us during these turbulent times.
Helena & Ann - WAYA